Current Reference and Guides News Today
Visual perception system unconsciously affects our preferencesNew research shows that the brain's visual perception system automatically and unconsciously guides decision-making through valence perception. The findings offer important insights into consumer behavior in ways that traditional consumer marketing focus groups cannot address. For example, asking individuals to react to package designs, ads or logos is ineffective. Instead, companies can use ...
Wed, 23 May 2012 09:17:26 -0700
Fresenius Medical Care Launches Expanded Dialysis Patient Education InitiativeFresenius Medical Care North America , the nation’s leading network of dialysis facilities, announced today new educational resources to enhance RightStart™, its innovative
Wed, 23 May 2012 08:00:00 -0700
Which-a-pedia?An era of printed reference guides is coming to an end, with the news that the last Encyclopedia Britannica have been printed, and the company is now focusing its resources online. But how reliable and extensive are online information directories? BRIAN O'CONNELLtrawls online for information on three items
Thu, 17 May 2012 16:41:43 -0700
The newest TECH SET® offers 10 guides to today's best library technologiesCHICAGO —Winner of the 2011 Greenwood Publishing Group Award for the Best Book in Library Literature, The TECH SET ®#1-10 was praised by Library Journal as an essential reference “for anyone charged with determining or implementing the next generation of patron services."
Wed, 23 May 2012 11:05:23 -0700
Graphic Products, Inc. Releases GHS Guides Focusing on Chemicals in the WorkplaceGraphic Products, Inc., a global industrial labeling systems manufacturer, has released a comprehensive GHS Best Practice Guide. The 12-page BPG provides an in-depth look at OSHA’s Hazard Communications Standard.Portland, OR (PRWEB) May 22, 2012 Graphic Products, Inc., a global industrial labeling systems manufacturer, has released a comprehensive GHS Best Practice Guide. ...
Tue, 22 May 2012 00:32:14 -0700
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